Newell's is a premium gin based in Mexico City that draws inspiration from the magic behind creating their spirit.
I needed to create an identity that felt magical while still feeling refined and elegant. I created a set of labels for the bottle inspired on apothecary bottles and created a textured illustration to be used as a pattern, reminiscing of old textured book covers.
Newell's is a premium gin based in Mexico City that draws inspiration from the magic behind creating their spirit.
I needed to create an identity that felt magical while still feeling refined and elegant. I created a set of labels for the bottle inspired on apothecary bottles and created a textured illustration to be used as a pattern, reminiscing of old textured book covers.
Date:
2023
Timeline:
2 months
Role:
Brand Identity





Your brand deserves the best. Let me help you achieve it.
Available for work
Let's Work Together.
Your brand deserves the best. Let me help you achieve it.
Available for work
Let's Work Together.
Your brand deserves the best. Let me help you achieve it.
Available for work
Let's Work Together.